Assonance
From BiblePortal Wikipedia
Assonance [1]
(1): (n.) Resemblance of sound.
(2): (n.) A peculiar species of rhyme, in which the last acce`ted vow`l and tnose whioh follow it in one word correspond in sound with the vowels of another word, while the consonants of the two words are unlike in sound; as, calamo and platano, baby and chary.
(3): (n.) Incomplete correspondence.